Bridgetown. February 12, 2021. February 13 marks the tenth global recognition of World Radio Day (WRD); an acknowledgement inaugurated in 2011 by the United Nations Educational, Scientific and Cultural Organisation (UNESCO).
This year’s theme is “New World, New Radio” and highlights the service rendered by the medium of radio throughout the Coronavirus Disease 2019 (COVID-19) pandemic.
The Caribbean Broadcasting Union, CBU is pleased to join the rest of the world in hailing the sterling contribution our radio stations have been making in our region, as we have confronted the pandemic.
Like never before, our radio stations have been in the forefront of educating and informing our citizens about a new and challenging threat which without our stations’ efforts could have been so much more difficult to understand and combat.
“The public service role played by radio stations in the Caribbean in the past eleven months has been exceptionally noteworthy” declared CBU President Gary Allen.
“We have seen the true strength of radio being EVERYWHERE when we needed it most. Radio has been a source of valuable information in our homes, in our cars, at work, online, on our phones on social media platforms – EVERYWHERE”, he said.
A CBU statement noted that in true Caribbean style, through the pandemic, we have brought innovations of virtual parties through radio and showed how partnering with other media platforms we have developed engagement with listeners to help them have some fun, even as we stay home to keep safe.
The statement concluded that on WRD 2021 CBU members should take a bow as they have again, served our Caribbean Community well.