The President of the Caribbean Broadcasting Union (CBU) Mrs. Shida Bolai today welcomed the latest media entity to join the ranks of the Union.
The newest CBU member is DIRECTV Caribbean, which is headquartered in Port-of-Spain, Trinidad and Tobago. This addition brings the Union’s membership roll to forty-seven (47).
In addition to providing programming for cable audiences throughout the region, DIRECTV Caribbean is also the holder of the rights to high-value programming that it makes available through licensing agreements with CBU members.
In late April, CBU members from seven (7) of the smaller media markets attended a workshop with DIRECTV Caribbean to discuss accessing the rights to FIFA World Cup matches from 2015 to 2018.
In welcoming DIRECTV, the CBU President noted that the Union, while fulfilling its obligations to traditional broadcasters, is also emphasising out-reach to other members of the Caribbean’s electronic media.
About the CBU
The CBU is a grouping of media entities located in twenty-two (22) countries and territories in the English, Dutch and Spanish-speaking Caribbean. The Union’s mandate includes facilitating indigenous programme production and sharing; capacity-building of media institutions and professionals; joint negotiation of rights for programming; and advocacy in regional and international forums on policy and technology issues.
In 2015, the CBU celebrates forty-five (45) years of service to the media and Caribbean development, since its establishment in November 1970 in Georgetown, Guyana. The culmination of the 45th anniversary celebration will be the Annual General Assembly, to take place in St. George’s, Grenada from August 17 to 20.